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SP-014

Certified Strategist

Intensive 5-day course · English, Arabic & European languages

Strategic thinking and leadership guide a five-day examination of organisational strategy, from environmental analysis to implementation and performance. Professionals study SMART objectives, SWOT and the 7S Framework alongside scenario analysis and risk evaluation. Case studies include unpredictable business conditions and negotiation, while later sessions address motivation, engagement and communication during change.

Classroom

Public courses in our cities

  • 26–30 Oct 2026Dubai£4,200 + VAT
  • 9–13 Nov 2026Kuala Lumpur£1,800 + VAT
  • 23–27 Nov 2026Riyadh£4,200 + VAT
  • 14–18 Dec 2026Barcelona£3,080 + VAT
  • 28 Dec – 1 Jan 2026Doha£4,200 + VAT
  • 4–8 Jan 2027Barcelona£3,080 + VAT
Show 23 more dates
  • 18–22 Jan 2027Malaga£3,080 + VAT
  • 1–5 Feb 2027Frankfurt£2,600 + VAT
  • 15–19 Feb 2027Sarajevo£3,400 + VAT
  • 8–12 Mar 2027Rome£3,400 + VAT
  • 22–26 Mar 2027Dubai£4,200 + VAT
  • 12–16 Apr 2027Kuala Lumpur£1,800 + VAT
  • 26–30 Apr 2027Riyadh£4,200 + VAT
  • 10–14 May 2027Barcelona£3,080 + VAT
  • 24–28 May 2027Doha£4,200 + VAT
  • 7–11 Jun 2027Barcelona£3,080 + VAT
  • 21–25 Jun 2027Geneva£4,200 + VAT
  • 5–9 Jul 2027Frankfurt£2,600 + VAT
  • 19–23 Jul 2027Abu Dhabi£4,200 + VAT
  • 9–13 Aug 2027Rome£3,400 + VAT
  • 23–27 Aug 2027Cairo£2,280 + VAT
  • 13–17 Sep 2027Kuala Lumpur£1,800 + VAT
  • 27 Sep – 1 Oct 2027Jeddah£4,200 + VAT
  • 11–15 Oct 2027Barcelona£3,080 + VAT
  • 25–29 Oct 2027Singapore£4,200 + VAT
  • 1–5 Nov 2027Barcelona£3,080 + VAT
  • 15–19 Nov 2027Muscat£3,080 + VAT
  • 6–10 Dec 2027Frankfurt£2,600 + VAT
  • 20–24 Dec 2027Casablanca£2,280 + VAT

Group discount: 2 delegates 20% · 3 delegates 35% · 5 or more delegates 50%

Can't make these dates? We can run this course for your team on dates that suit you. Ask for custom dates · In-house options

Online (live)

With a trainer, on dates to suit your team

This course can be taught live online by a trainer, in English, Arabic or any European language, for one person or a whole team.

£1,850 + VAT

Group discount: 2 delegates 20% · 3 delegates 35% · 5 or more delegates 50%

Special requests

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Pick what you want changed and we’ll come back with a proposal and price.

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Certified Strategist

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Course overview

Designing and sustaining strategy requires analytical tools and a leadership approach suited to changing competitive conditions. Delegates examine internal and external business environments, anticipate challenges and opportunities, and connect vision, goals and performance metrics in a strategic roadmap. SMART objectives, scenario analysis and risk evaluation support decisions at strategic and operational levels.

People affect execution. Leadership behaviour, communication and team engagement are considered alongside organisational structures and the tools used to analyse them. The 7S Framework and SWOT analysis inform strategic choices, while performance measures and key performance indicators help turn measurement into information for future strategy. Case studies, reflective exercises and interactive discussions connect theory with practical application and strategic judgement.

Adaptability runs through the programme. Sessions consider change readiness, strategic inflection points, perceptions and the characteristics of strategic agility. Building learning organisations and cultures that support continuous improvement is examined in relation to sustainable growth. Leadership work includes personal style analysis, motivation theories and negotiation under complex conditions. Servant and dispersed leadership feature on day five, together with work on the human impact of change, employee engagement and the changing balance between compliance and innovation.

Daily agenda

  1. Day 1

    Interpreting the strategic environment

    • Effects of leadership competencies on company strategy
    • Identifying and interpreting forces in the strategic environment
    • Planned and creative approaches to strategy development
    • Assessing readiness for change and strategic inflection points
    • How perceptions influence strategic choices
  2. Day 2

    Models and capabilities for strategic choices

    • Common models and frameworks for strategic decisions
    • Developing a roadmap for strategy
    • Understanding and applying strategic competencies and skills
    • Case study on managing in unpredictable conditions
    • Identifying and developing strategic agility
  3. Day 3

    Putting strategy into organisational practice

    • Main difficulties in implementing strategy
    • Effects of organisational structure on effectiveness
    • Analysing organisational competence with the 7S model
    • Converting measurements into information for performance tracking and future strategy
    • Creating learning organisations that support agility
  4. Day 4

    Leadership styles, motivation and negotiation

    • Effective strategic leadership styles and practices
    • Identifying, analysing and developing personal and others' strategic leadership styles
    • Inspiring and motivating people, including the effects of rewards and penalties
    • Using motivation theories to develop leadership tools
    • Case study practising negotiation in complex circumstances
  5. Day 5

    People and strategic performance

    • Servant leadership and dispersed leadership
    • How change affects people
    • Understanding employee engagement
    • Effective use of communication media
    • Maintaining a changing balance between compliance and innovation

Certificate

Every delegate who completes the course receives an ARUK Training Certificate of Attendance.

Frequently asked questions

How do I register?

Choose a date and city in the schedule and press Register, or send us an enquiry. Our team confirms your place and sends an invoice.

Are fees shown with VAT?

Fees are shown per delegate and exclude VAT, which is added to the invoice where applicable.

Can this course be delivered for our team only?

Yes. Any ARUK course can be delivered in-house at your premises, in a meeting room we book for you, or 1-to-1.

Is this course available online?

Yes. We run it live online with a trainer, on dates that suit your team, for £1,850 + VAT per delegate.

Is there a group discount?

Yes. 20% for 2 delegates, 35% for 3 delegates and 50% for 5 or more delegates on the same course.

Can the course be delivered in Arabic or another language?

Yes. Our courses can be delivered in English, Arabic or any European language, by a trainer who teaches in that language. Mention your preferred language when you register or enquire.

What certificate will I receive?

An ARUK Training Certificate of Attendance.

Related courses

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Certified Strategist

Key booking terms (read before you register)
  • The full fee is paid in advance, before the course starts.
  • Cancel in writing 30 or more days before the start date (45 for in-house) for a refund. Later than that, the full fee is payable.
  • No refund for non-attendance or partial attendance.
  • Places are for the named delegate only; another person cannot attend instead.
  • Moving to another date or city is only possible if ARUK agrees in writing.
  • Travel, accommodation and visas are your responsibility. A refused visa does not change the cancellation terms.

booking terms and conditions

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Certified Strategist