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CMI Recognized The Certified Executive/PA Masterclass

Intensive 5-day course · English, Arabic & European languages

Executive assistants and senior personal assistants examine strategic partnership, emotional intelligence and operational coordination over five days. The programme covers 21st century administrative leadership, four dimensions of emotional intelligence (EI), stakeholder diplomacy, assertive communication, SMART goal-setting and office service standards to support executive productivity.

Classroom

Public courses in our cities

  • 19–23 Oct 2026London£3,360 + VAT
  • 19–23 Oct 2026Riyadh£4,200 + VAT
  • 2–6 Nov 2026Barcelona£3,080 + VAT
  • 16–20 Nov 2026Doha£4,200 + VAT
  • 7–11 Dec 2026Abu Dhabi£4,200 + VAT
  • 21–25 Dec 2026Rome£3,400 + VAT
Show 24 more dates
  • 4–8 Jan 2027Jeddah£4,200 + VAT
  • 18–22 Jan 2027Paris£3,600 + VAT
  • 1–5 Feb 2027Singapore£4,200 + VAT
  • 15–19 Feb 2027Frankfurt£2,600 + VAT
  • 1–5 Mar 2027Muscat£3,080 + VAT
  • 15–19 Mar 2027London£3,360 + VAT
  • 5–9 Apr 2027Barcelona£3,080 + VAT
  • 19–23 Apr 2027Casablanca£2,280 + VAT
  • 3–7 May 2027Manama£3,080 + VAT
  • 17–21 May 2027Rome£3,400 + VAT
  • 7–11 Jun 2027Amman£3,400 + VAT
  • 21–25 Jun 2027Paris£3,600 + VAT
  • 5–9 Jul 2027Madrid£3,400 + VAT
  • 19–23 Jul 2027Frankfurt£2,600 + VAT
  • 2–6 Aug 2027Berlin£3,400 + VAT
  • 16–20 Aug 2027London£3,360 + VAT
  • 6–10 Sep 2027Barcelona£3,080 + VAT
  • 20–24 Sep 2027Milan£3,400 + VAT
  • 4–8 Oct 2027Malaga£3,080 + VAT
  • 18–22 Oct 2027Rome£3,400 + VAT
  • 1–5 Nov 2027Sarajevo£3,400 + VAT
  • 15–19 Nov 2027Paris£3,600 + VAT
  • 6–10 Dec 2027Dubai£4,200 + VAT
  • 20–24 Dec 2027Frankfurt£2,600 + VAT

Group discount: 2 delegates 20% · 3 delegates 35% · 5 or more delegates 50%

Can't make these dates? We can run this course for your team on dates that suit you. Ask for custom dates · In-house options

Online (live)

With a trainer, on dates to suit your team

This course can be taught live online by a trainer, in English, Arabic or any European language, for one person or a whole team.

£1,850 + VAT

Group discount: 2 delegates 20% · 3 delegates 35% · 5 or more delegates 50%

Special requests

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CMI Recognized The Certified Executive/PA Masterclass

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Course overview

Senior personal assistants operate as close operational partners to executive leaders rather than reactive clerical staff. When executive offices lack structured coordination systems, confidential workflows stall and senior executives become overwhelmed by administrative minutiae. Instruction prepares executive assistants to anticipate executive needs, manage workplace politics and maintain efficient office routines.

Delegates explore the four dimensions of Emotional Intelligence (EI), examining self-awareness, personal accountability, political astuteness and stakeholder engagement. Sessions address assertive communication, conflict de-escalation with difficult colleagues, persuasive pitching and drafting impactful executive correspondence, including formal minutes of meetings.

Emotional intelligence gets its own day. Management principles receive structured attention through planning, organising, delegating and controlling frameworks. Delegates apply SMART goal-setting models, coaching clinic simulations and creative problem-solving techniques to improve office efficiency. Concluding sessions explore customer-focused visitor protocols and personal stress management worksheets to sustain long-term resilience.

Course objectives

By the end of the course, delegates will be able to:

  1. Perform the strategic advisory role of the modern personal assistant to support executive stakeholders
  2. Apply Emotional Intelligence (EI) models to handle cross-functional relationships and manage office politics
  3. Deploy professional verbal and written communication strategies to draft executive correspondence and meeting minutes
  4. Apply core managerial functions to establish, structure and maintain reliable office operational systems
  5. Deploy creative decision-making techniques, customer service standards and stress reduction protocols

Target competencies

  • Forward thinking
  • Emotional control
  • Building and maintaining systems
  • Image building
  • Interpersonal communication
  • Handling stress
  • Service orientation

Who should attend

This course suits:

  • Executive assistants and personal assistants supporting C-suite executives and board members
  • Senior office managers and administrative coordinators seeking strategic advancement
  • Administrative supervisors managing support staff across corporate departments

Training methodology

  • Interactive lectures present strategic partnership models, emotional intelligence frameworks and managerial concepts.
  • Role-play exercises and self-assessment tools help delegates evaluate emotional responses and communication habits.
  • Writing labs, coaching simulations and peer discussions provide direct practice in minutes preparation and workflow design.

Daily agenda

  1. Day 1

    Progressive Role of the Executive or Personal Assistant

    • Understanding the strategic business partner role of the modern executive assistant
    • Transitioning from working 'for' an executive to working 'with' organisational leaders
    • Contemporary operational challenges impacting 21st century corporate administrators
    • Core technical, behavioural and strategic competencies of the modern personal assistant
    • Defining personal mission statements and establishing professional boundaries
    • Cultivating proactive thinking and forward-looking operational foresight
    • Applying digital tools and office technology to accelerate administrative output
  2. Day 2

    Emotional Intelligence (EI) Skills for Handling People

    • Foundational definitions and operational concepts of Emotional Intelligence (EI)
    • Reviewing the conceptual framework of emotional competence in business
    • Understanding the 4 dimensions of Emotional Intelligence in executive offices
    • Developing situational awareness regarding personal roles and organisational duties
    • Exercising personal accountability and self-regulation in demanding environments
    • Managing internal office politics, informal networks and organisational culture
    • Managing relationships with diverse executive stakeholders and department heads
    • Recognising physiological stress signals and emotional influences on executive performance
    • Applying emotional intelligence to de-escalate friction and resolve difficult workplace encounters
  3. Day 3

    Effective Interpersonal and Written Communication

    • Building collaborative and trustworthy working relationships across departments
    • Handling difficult personalities, demanding visitors and communication friction
    • Cultivating self-confidence, professional presence and assertive communication
    • Structuring persuasive proposals and influencing colleagues without formal authority
    • Writing concise, impactful and authoritative executive emails
    • Recording accurate, objective and legally sound minutes of meetings
    • Reviewing stylistic standards and formatting conventions for executive correspondence
  4. Day 4

    Core Management Practices and Systems Building

    • Foundational management functions: planning, organising, directing and controlling
    • Formulating realistic, measurable and time-bound SMART performance objectives
    • Compiling structured personal goal-setting action plans
    • Establishing operational workflows and task delegation frameworks
    • Applying structured criteria to delegate tasks safely and effectively
    • Ranking operational responsibilities and managing conflicting executive priorities
    • Applying situational leadership and guidance to direct administrative colleagues
    • Analysing group dynamics and interpersonal friction within office teams
    • Participating in coaching clinic simulations to resolve workplace bottlenecks
    • Establishing monitoring mechanisms and performance control procedures
    • Designing meaningful administrative productivity metrics and operational KPIs
    • Establishing, documenting and maintaining resilient office operating systems
  5. Day 5

    Customer Service, Creativity and Stress Resilience

    • Establishing a customer-focused service culture across executive reception areas
    • Understanding the operational necessity of responsive internal customer service
    • Redesigning departmental interactions to ensure visitor accessibility and responsiveness
    • Professional protocols for greeting, screening and hosting high-profile corporate visitors
    • Introducing structured creativity frameworks to support administrative decision-making
    • Defining operational creativity within administrative and office contexts
    • Applying practical creative thinking techniques to generate process improvements
    • Completing and evaluating an individual creativity profile
    • Examining systemic drivers, environmental pressures and root causes of workplace stress
    • Identifying individual stress symptoms and behavioural triggers
    • Compiling a personalised stress diagnostic worksheet
    • Implementing preventive scheduling habits and time boundary measures to maintain resilience

Certificate

Every delegate who completes the course receives an ARUK Training Certificate of Attendance.

Frequently asked questions

How do I register?

Choose a date and city in the schedule and press Register, or send us an enquiry. Our team confirms your place and sends an invoice.

Are fees shown with VAT?

Fees are shown per delegate and exclude VAT, which is added to the invoice where applicable.

Can this course be delivered for our team only?

Yes. Any ARUK course can be delivered in-house at your premises, in a meeting room we book for you, or 1-to-1.

Is this course available online?

Yes. We run it live online with a trainer, on dates that suit your team, for £1,850 + VAT per delegate.

Is there a group discount?

Yes. 20% for 2 delegates, 35% for 3 delegates and 50% for 5 or more delegates on the same course.

Can the course be delivered in Arabic or another language?

Yes. Our courses can be delivered in English, Arabic or any European language, by a trainer who teaches in that language. Mention your preferred language when you register or enquire.

What certificate will I receive?

An ARUK Training Certificate of Attendance.

Related courses

Register

CMI Recognized The Certified Executive/PA Masterclass

Key booking terms (read before you register)
  • The full fee is paid in advance, before the course starts.
  • Cancel in writing 30 or more days before the start date (45 for in-house) for a refund. Later than that, the full fee is payable.
  • No refund for non-attendance or partial attendance.
  • Places are for the named delegate only; another person cannot attend instead.
  • Moving to another date or city is only possible if ARUK agrees in writing.
  • Travel, accommodation and visas are your responsibility. A refused visa does not change the cancellation terms.

booking terms and conditions

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CMI Recognized The Certified Executive/PA Masterclass